Eau Claire Chamber of Commerce to Host Marketing Conference

Eau Claire Chamber of Commerce to Host Marketing Conference On Tuesday, April 12, the Eau Claire Chamber of Commerce will host a half-day conference on marketing-related topics. The conference, to be held at The Florian Gardens, will feature speakers that cover advertising, public relations, social media, and much more. As part of the conference, I am really looking forward to providing a seminar on the topic of “Writing Effective Press Releases.” My seminar will cover when to write a press release, the format of a standard press release, and how to get noticed by an editor or media contact. The session is aimed toward beginners; it will be geared for those who own small businesses and have had little to no experience writing press releases. Attendees will be provided with handouts which will be completed during the seminar. The handouts will function as worksheets to help attendees generate ideas for their own businesses. I chose to present this particular topic because through my business, Feather Communications, I assist others  with  writing press releases. I am always amazed at how many businesses have never taken the opportunity to use this marketing venue. A press release is free, gains a great deal of exposure, and provides additional opportunities for the business. Along with my presentation, there will be plenty of other wonderful opportunities for learning about marketing and its effects on your business. I encourage you to take a half-day from your work schedule and join us at the conference â€" it will be a worthwhile event.